Swayze Effect

12 Sep 2019 – 21 Sep 2019

Regular hours

11:00 – 18:00
11:00 – 18:00
11:00 – 18:00
11:00 – 18:00

Platform Southwark

London, United Kingdom


Travel Information

  • Southwark / Waterloo
  • Waterloo / Waterloo East / Blackfriars / London Bridge

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Swayze effect presents the works produced by artists Hazel Brill, James Irwin and Tamara Kametani as a result of Agorama’s Artistic Residencies &
Exhibitions Programme.


Hazel Brill, James Irwin and Tamara Kametani
Curated by Agorama
12 Sep—21 Sep 2019

The sensation of having no tangible relationship with your surroundings despite feeling embodied in the virtual world

Swayze effect presents the works produced as a result of Agorama’s Artistic Residencies & Exhibitions Programme. Hazel Brill, James Irwin and Tamara Kametani were invited to use Agorama’s studio at Raven Row from April 2019 to conceive new work informed by technology. Through collaboration and computer programming, this residency aimed to provide the artists with access to digital tools for the development of their practices.

Using emerging technologies such as augmented reality, machine learning and digital mapping, the artists trace, transform and track bodily movements from the physical to the digital. The term ‘Swayze effect’ is used in virtual reality design to describe the struggle of affecting virtual or digital environments with embodied feedback and physical presence. All the works in the exhibition suggest an intervention into an interface – possible ways of navigating and experiencing the world around us through augmented viewfinders.

Hazel Brill used her residency to experiment with animating characters, applying machine learning and game engines to generate locomotion processes such as climbing and crawling. She invites the viewer to step into a rendered plateau inhabited only by biomorphic organisms that move, interact and grow through reinforcement learning algorithms. Tamara Kametani has been attempting to hunt down a Google Street View car, inspired by a previous accidental encounter with it in 2017. In an effort to assert some form of control over her virtual depiction, the artist used her body as a disruptive tool, devising an on-going game of deception with Google in order to ‘hack’ its global scope in the most analogue way possible – physical human interference. James Irwin makes use of augmented reality to delineate the space between bodies in physical spaces and their digital facsimiles, questioning the fragmentation of identity in the virtual realm. Throughout his residency, Irwin used video to document his reflection and manipulated those recordings through various filter degradation effects, simulating an augmented reality environment to encapsulate digital loss. By inviting the viewer to experience his robotic mirror sculpture, Irwin aims to trap one’s gaze in this reflective mise en abyme – a corroded landscape.


Thurs—Sun 11am-6pm

1 Joan St, South Bank, London SE1 8BS
Enquiries: admin@agorama.org.uk

instagram: @platformsouthwark


Ines Costa

Anna Viani

Exhibiting artists

James Irwin

Tamara Kametani

Hazel Brill

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