Curated with Cadence Kinsey
To fail harder, is to do what you love and be drawn closer into its economy.
Maja Cule's first UK solo exhibition, titled Facing the Same Direction, wilfully folds itself into DWYL* culture.
Sharing, more than ever, is stationed with making. As the share performs an almost aggressive attachment to processes of production, it brings with it another mass-produced neoliberal construct: that one can forget about overcoming the obstacles faced in doing what you love, and instead just fail harder.
*(DWYL = Do What You Love)
Art form Toggle
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