Exhibition

Cute

25 Jan 2024 – 14 Apr 2024

Regular hours

Thursday
11:00 – 20:00
Friday
11:00 – 20:00
Saturday
10:00 – 18:00
Sunday
10:00 – 18:00
Monday
10:00 – 18:00
Tuesday
10:00 – 18:00
Wednesday
11:00 – 20:00

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Somerset House

London, United Kingdom

Address

Travel Information

  • 6, 9, 11, 13, 15, 23, 77a, 91 and 176, while the River Bus Service can be taken to Embankment and Savoy Piers.
  • Temple, Covent Garden, Charing Cross and Embankment.
  • Charing Cross, Waterloo and Blackfriars.
Directions via Google Maps Directions via Citymapper
Event map

A major new exhibition exploring the irresistible force of cuteness in contemporary culture.

About

From emojis to internet memes, video games to plushie toys, food to loveable robotic design, cuteness has taken over our world. But how has something so charming and seemingly harmless – adorable, doe-eyed animals, chubby-cheeked babies, flowers, hearts, stars, sweets and other such romantic motifs – gained such traction?  

CUTE brings together contemporary artworks, including new artist commissions, and cultural phenomena such as music, fashion, toys, video games and social media, in this brand-new show examining the world’s embrace of cute culture and how it has become such an influential measure of our times. It will seek to unravel cuteness’ emotive charge, revealing its extraordinary and complex power and potential.   

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