Clients, Commerce and Culture in the Art World

8 Oct 2018

Event times

6:30 p.m. - 9 p.m

Cost of entry

£5 - £17

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Ace Hotel

England, United Kingdom

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Getting trans-Atlantic perspective on an industry in flux. Are you feeling invigorated, hopeful or frankly freaked out by local and global market changes (Brexit…Trump... etc)? Want to diversify your business and safeguard your future?


Hot on the heels of Frieze Week 2018, this talk grounded in real-world experience will provide you with insight on developing a creative enterprise in an uncertain world, from an international perspective.  

Join experts New Yorker Winston Peters, a Business and Brand Consultant who co-founded MyÜberLife, and Dixie-BritSusan J Mumford, an Art Business Specialist who founded Be Smart About Art and the Association of Women Art Dealers to explore the following points and more:

-       How to expand your business internationally and develop a sustainable enterprise

-       The importance of recognising cultural biases

-       Understanding the differences between different fairs worldwide – what’s the right fit for you?

-       Get a new yorker’s perspective on doing business in NYC

-       Open your mind to what you don’t yet know - Find out how to identify and then lean into any fears to overcome them

-       Understand your customer –top tips to research and take action

-       Learn how your unique perspective can create and bring value on an international basis

-       Harness the global power of social media and get insights from real world examples

This professional development conversation designed for busy art dealers and self-representing artists also welcomes others in the field and related professions. Expect an entertaining and enjoyable evening which will help you reflect upon and develop your enterprise, supporting you in the twists and turns when forging a career of your own choosing - today, next month, and into the future.

Ready to dream big AND take action to make it happen? This talk is set to be a catalyst for your future. 

Get your tickets here:



6.30pm Arrivals + Mixing and mingling
7 – 8.15pm Conversation between Susan J Mumford and Winston Peters

8.15pm Q&A

8.30 pm Mixing and mingling

9.00pm Close.

** Our big thanks to Ace Hotel London who are kindly hosting this event. 

About the speakers:


With an affinitive love for education and the arts and being deeply enrooted in the New York City’s cultural and business communities; Winston saw a common theme among his creative peers; the need for organization and business advice. With this insight and his finance and business management background, Winston sought out to create a business consultancy to provide support and solutions for creative and culturally aligned companies.

As Principal Partner @ MyUberLife Consulting Group, Winston advises brands and businesses to help them grow.

"Be A Wolf About Your Dream"


twitter: @WinceP_ofMUL

instagram: @WinceP_ofMUL



A game-changer in the 21st Century art world, Susan's an entrepreneur, mentor, speaker, moderator and author. Her first foray into supporting industry professionals was in the form of the Association of Women Art Dealers (AWAD), which she established in 2010 while running a gallery in Soho, London. This was followed by the launch of Be Smart About Art, an online-accessible professional development platform that helps creative professionals thrive in a changing world. In late 2015, her first book was published in the name of BSAA's motto: `'Art is your life. Make it your living." While based in London, Susan spends notable periods around the UK and also in the USA and Continental Europe, delivering workshops and keynotes, mentoring creative professionals, facilitating panel discussions, judging art prizes and more.

Follow Susan on social media:

Instagram @susanjmumford

Twitter @susanjmumford 

About Be Smart About Art

You're invited to join our collaboratively-minded community for art professionals. Whether you're just starting out or having been in the game for decades, Be Smart About Art is here to support you .

Find out more:

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