waste not, want not

About

Self-improvement is rife in our society; consumerism churns idealism and with it unrealistic and unreachable expectations. Mass produced items are bought and cherished whilst soon forgotten and replaced. It is refreshing to see practices that ridicule and repurpose our materialistic objects and objectives. The parallels between Sokoll and Targett’s work are plentiful, but their attitudes to our materialistic society differ considerably. The juxtaposition of each artist adopting adjacent spaces gives voice to their differing outlooks. Sokoll manipulates soft fabrics producing curvature whilst providing comfort in the repurposing of found objects, whereas Targett ’s harsh lines and clinical textures contradicts this, inviting a similarly clinical opinion of brainwashing society. Where both artists seem to be in agreement with the absurd materialistic intent, the work of Sokoll is optimistic whereas Targett’s is brutally unforgiving.

The juxtaposition of Sokoll and Targett isn’t a competition but rather an acknowledgement of differing methods found alongside a formidable duality in the madness.