Workshop

Virtual Workshop: Subvertising for the Right to Housing

22 May 2020

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Supermarkt

Berlin, Germany

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Virtual Event (no physical meeting)
Subvertising = subvert and advertising: it is the practice of making parodies of advertisements. Steal This Poster and the Kunstblock collective in Berlin show us techniques of subvertising related to aggressive corporations in the context of housing eviction.

About

This workshop shows how subvertising offers a creative way to rewrite the narrative about the housing market in the streets where gentrification operates. Outdoor advertising privatises sections of public spaces with the purpose to conditioning mass behaviours imposing specific narratives. How can we untangle those narrations? And how can we take over those spaces subtracted from the public realm for private interests?

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