Toma Takeover

12 Aug 2017

Event times

10 AM - 5 PM

Cost of entry


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TOMA artists are animating the Beecroft space for one day only. The alternative art school group will be dismantling the norm for seven hours of temporary exhibitions, interventions, gallery walks, drop-in workshops and interactions throughout the day.



Beecroft Art Gallery, Victoria Ave, Southend-on-Sea, SS2 6EX

Sat 12 August 2017 : 10am - 5pm



The Other MA (TOMA) is an alternative art education model set up by practising artists and based at Metal in Southend-on-Sea. Designed to fit the everyday lives of contemporary working artists TOMA was formed in 2015 as a response to the inaccessibility of many traditional art MA models. A space to work and develop a practice within a collaborative and critical framework for postgraduate level TOMA artists meet at least three times a month for lectures, crits, study groups, tutorials and workshops. The TOMA artist participants directly steer the study programme, choosing those who come to teach on it and the topics explored. TOMA artists also host public facing projects and exhibitions as part of their time on the course.


On Saturday 12 August TOMA will TAKEOVER the Beecroft Art Gallery to present a day-long run of free exhibitions, interventions, workshops and interactions. TOMA are interested in exploring new ways of doing and like to disrupt existing systems. The group will be dismantling the protocol of a weekend day in the gallery for temporary animations including:

  • Vintage junk mail display * Nearly 30 years ago Richard Baxter collected all the junk mail that came through his letterbox for a whole year. What do you remember them trying to sell us back then? This historical collection forms a unique chart of the socioeconomic and geographical changes within the Southend locality.

  • Carpet stain archiving * Emma Edmondson + Ian Ryan will be exploring the Beecroft Art Gallery’s historical story through its carpet stains. Throughout the day they will form an if-history charting the carpet’s tale that will be turned into a publication and perhaps some guided tours on the day. Free digital and physical copies of the carpet archive zine will be available for visitors after the day at the front desk.

  • Public photography project * Come with your family and take part in Laurence Harding’s Brexit photography project which aims to ignite discussion surrounding last year’s vote. Pose in front of a backdrop with your family and receive your group portrait via email after the event.

  • Cotton bud amnesty * Imogen Welch has been collecting rubbish on Southend beaches for the past year and is horrified by the number of plastic cotton bud sticks she has found. Thames Water estimates that 100,000 cotton buds are flushed through its sewers every week and many pass through to end up on beaches. Despite campaigns to encourage retailers and manufacturers to switch from plastic to biodegradable alternatives, there must be many millions of plastic ones still in our bathrooms. To publicise the issue, and ensure they cannot be flushed, Imogen would like you to bring your tubs of plastic cotton buds to the gallery so that they can become part of an artwork.

  • Walking the gallery * Be prepared to get very up close and personal with the Beecroft Art Gallery spaces, places, walls and floors with Anna B. Sexton in this playful wander whilst wondering.

  • Digital art workshops * Emma Mills will lead a series of digital workshops interacting with the Beecroft Art Gallery’s current exhibitions and permanent collection. Use digital drawing to dismantle the artworks on show.

  • Flour stencil interventions * Tricia North will surround the Beecroft Art Gallery building and document the interior with temporary decorations, using motifs from the building's internal structure to create surface patterns that will fade away throughout the day.


W: www.toma-art.com // E: toma@metalculture.com 

T: @theotherma_TOMA // I: theotherma // F: www.facebook.com/theotherma/ 


Thank you to Metal and Beecroft Art Gallery for their continued support.

Exhibiting artists

Imogen Welch

Ian A. Ryan

Richard Baxter

Anna B. Sexton

Emma Mills

Tricia North

Emma Edmondson


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