To Tweet or Not to Tweet: Social Media and Museums

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Thursday, 7 July 2011 6.00 - 7.30pm, Kenneth Clark Lecture Theatre Speaker(s): include Katy Beale (Creative Producer at Culture Hack Day and freelance digital consultant), Emma McLean (Digital Marketing Officer, National Maritime Museum, London), Jesse Ringham (Digital Communications Manager, Tate, London) Ticket/entry details: Open to all, free admission Organised by: MA Programme Curating the Art Museum in collaboration with the Research Forum With the growing ubiquity and relevance of social media, this Exhibiting Research takes as its focus the relationship between museums and social media. Museum audiences increasingly rely on social media. Facebook, Twitter and blogs have become communication tools, allowing people to share events, to learn about forthcoming exhibitions, to access visitors' information, and to leave comments. Yet how does a museum handle these new technologies? What are a museum's main aims in using social media tools? Where does the museum's voice reside? Are social media tools useful for marketing, education or interpretation? What are the impacts of using social media? Join us to hear the diverse range of panelists sharing their viewpoints and experiences in dealing with social media and museums. This event is part of the ongoing Exhibiting Research Series, organised by the MA Programme Curating the Art Museum in collaboration with the Research Forum. The debate will be followed by a reception and informal discussion. Please contact svetlana.bountakidou@courtauld.ac.uk for more information.