FERREIRA PROJECTS would like to announce PURE_photography the fourth in the PURE series of exhibitions in which participating artists; Matthew Hammond, Emer O'Brien, Carlos Sarria, Jane Stockdale and Anastasia Vasilou, have concentrated on producing an exhibition of photographs which examine how the medium can transcend it's axiomatic stillness to relate a journey.
The work demonstrates the photographer's ability to navigate the subject, leading the viewer, through their unique interpretation of the environmental, architectural and the experiential. Here, we are escorted through ominous domestic interiors, hermetic Japanese subculture and ethereal figure-scapes. The passage is fragmented, but the destination is ultimately coherent and poignant.
PURE is an exhibition series of contemporary art, conceived by FERREIRA PROJECTS, that showcases art in its purest form; art where the prominence is given to the aesthetic rather than the theoretic, the experiential rather than the conceptual and play before pretension. These exhibitions aim to provide highly accessible, contemporary work, which the widest possible audience can appreciate, engage with and enjoy.
The series consists of five, media based, exhibitions; PURE_printmaking, PURE_drawing+illustration, PURE_painting, PURE_photography and PURE_mixed media, each featuring a different group of talented emerging artists.
The series offers an opportunity for artists to focus their energies on formal and visual considerations, to engage and experiment with their chosen media and take a step back from a conceptual standpoint. The exhibitions similarly allow the viewer the chance to rely on their own aesthetic judgement or taste when considering the work, by shifting the emphasis away from the concept.