FERREIRA PROJECTS would like to announce PURE_mixed-media, the final exhibition in the PURE series in which participating artists; Sergio Cruz, Shona Davis & David Monaghan, Antonio Gianasi, Meiso Lai, Vicky Scott, Jane Ward, and Avis Wu have explored how the collage of materials and media can be utilised to distort and shape reality.
The artists each possess there own approach to mixed media, working with paper and found objects, with Photoshop or film editing software, in three dimensions or in two. Here the artists play with the intrinsic properties that mixed media presents, confusion of scale, ambiguity, fragmentation, and consumerist excess, to present their own contorted perspectives and imagined worlds.
PURE_mixed-media is a fitting end to the PURE_series, being a paradoxical contradiction of its own terms. Collages and mixed media are however, more representative of the contemporary world, where everything is interrelated, dissected, spliced, edited, reformed and hybridised and nothing is distinct or 'pure'.
PURE is an exhibition series of contemporary art, conceived by FERREIRA PROJECTS, that showcases art in its purest form; art where the prominence is given to the aesthetic rather than the theoretic, the experiential rather than the conceptual and play before pretension. These exhibitions aim to provide highly accessible, contemporary work, which the widest possible audience can appreciate, engage with and enjoy.
The series consists of five, media based, exhibitions; PURE_printmaking, PURE_drawing+illustration, PURE_painting, PURE_photography and PURE_mixed media, each featuring a different group of talented emerging artists.
The series offers an opportunity for artists to focus their energies on formal and visual considerations, to engage and experiment with their chosen media and take a step back from a conceptual standpoint. The exhibitions similarly allow the viewer the chance to rely on their own aesthetic judgement or taste when considering the work, by shifting the emphasis away from the concept.