Exhibition

Prime Cuts: Volume I and II

15 Jun 2020 – 10 Jul 2020

Regular hours

Monday
Closed
Tuesday
11:00 – 16:00
Wednesday
11:00 – 16:00
Thursday
11:00 – 16:0018:00 – 21:00
Friday
11:00 – 16:00
Saturday
11:00 – 16:00
Sunday
11:00 – 16:00

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Gallery DIFFERENT

London, United Kingdom

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  • Nearest tube stations: Googe Street, Tottenham Court Road
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Prime Cuts is Keith Hayne's solo exhibition taking place at Masterpiece Art, and Gallery Different. The show will be delivered in two volumes, drawing upon some of Hayne's latest works.

About

British artist Keith Haynes exhibits new and celebrated artworks as the London art market re-opens and adapts in a new collaboration between Masterpiece Art and Gallery Different;
As countries around the world started locking down to prevent the spread of Covid-19, the artworld, with its intense merry-go-round of exhibitions, openings and art fairs, was brought abruptly to a halt.  
The sudden shutdown of the entire art market forced everyone to pause and consider how to respond.   The necessity of finding new ways of working has inspired creative solutions such as the innovative collaboration between Gallery Different and Masterpiece Art, two London galleries working in different parts of the capital, who are coming together this summer to show the work of London mixed media artist Keith Haynes.  
The artworld is often seen as cut throat – but here these two commercial galleries are pooling resources and expertise to the benefit of the artist, and to the clients of both galleries, in this, the first in a series of planned exhibitions.

PRIME CUTS is a solo exhibition taking place in two locations and a month apart.  Masterpiece Art based in West London will be focussing on Haynes’ portraiture, and, building on its ground-breaking Bowie exhibition earlier this year, will feature a number of new ‘Bowie’ works released here for the first time.   Gallery Different, who have represented Haynes since his debut in 2011, will open their show in July, exhibiting a new series of neon works and lightboxes.  
Clients of both galleries will be invited to view the shows – virtually, and as restrictions ease, also in person with appropriate social distancing protocols in place.  
It is expected that new works will be added throughout the exhibitions – a response to the challenge that the artist has in completing works at a time when many of his suppliers are either closed, or have turned their production over to government requirements – but one which will add a dynamic element.
Keith Haynes has a global collector base.  His work, unashamedly nostalgic, utilises the paraphernalia of music culture.  Vinyl records, album covers, iconic imagery and song lyrics merge to produce artworks that are playful and witty, but that also have great integrity and a striking design aesthetic, and with which, Haynes has created a remarkable niche within the pop art genre.  
Haynes’ expansive knowledge and love of his subject and his meticulous attention to detail are evident throughout the work from the first idea through to the final finish or frame. His enthusiasm is irresistible – and at a time of uncertainty and anxiety, it is refreshing to encounter such joyful work.
The exhibition will include a piece created to benefit the Cavell Nurses’ Trust.  The work, Rainbows & Heroes,  is created from original copies of Bowie’s iconic album ‘Heroes’ and six coloured vinyl albums, produced in a limited edition of 50.  A third of sale proceeds will go to the charity.

PRIME CUTS Volume I runs from 15th of June to 4th of July 2020. 
PRIME CUTS Volume II runs from 13th of July to 29th of August 2020. 

To accommodate social distancing and a safe and comfortable environment for clients and visitors to preview the shows, the Private View for each show will be throughout the first week of the show with bookable slots

Notes to Editors:
Keith Haynes lives and works in London and exhibits internationally.  His work is held in private and corporate collections worldwide.  

Gallery Different is a contemporary fine art gallery based in Fitzrovia in the heart of the west end.  The Gallery represents British and International artists in a dynamic schedule of exhibitions. Gallery Different has represented Keith Haynes since 2011 and was the first London Gallery to exhibit his work.  

Masterpiece Art is a fine art dealership based in Holland Park, West London, operating on both the secondary and primary markets.  The collection includes Old Master Painting, Nineteenth Century, Modern & Post-War art.  From 2019, the gallery has worked with a growing number of contemporary artists across painting, photography, mixed-media and installation art.

Cavell Nurses’ Trust is the charity supporting UK nurses, midwives and healthcare assistants, both working and retired, when they’re suffering personal or financial hardship often due to illness, disability, older age, domestic abuse and the impact of the Coronavirus.

Opening Times:
Exhibition will be open at Masterpiece Art, 3 Norland Place, London, W11 4QG  Monday 15th June – 4th July,  Saturday 10am – 6pm 
Exhibition will be open at Gallery Different 13th July – 29th August every day from 11am – 4pm and fro 6pm – 9pm each Thursday.

For interviews, high resolution images or any further information please contact:
Karina Phillips, Director, Gallery Different | karina@gallerydifferent.co.uk | +44(0)207 637 3775
Alex Cousens, Director, Masterpiece Art | alex@masterpieceart.co.uk | +44 (0) 203 946 7881

Admission to the Exhibitions is free.

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Keith Haynes

Taking part

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