The Essl Museum Laboratory will be inaugurated by a project designed by the Viennese art networker, knowledge producer and artist Lorenz Seidler aka eSeL. The eSeL Collection documents and reflects on the world of art on the basis of eSeL’s comprehensive archives: information on and documentation of exhibitions from the last 15 years, many boxes filled with leaflets and many terabytes of data will be arranged to form an interactive exhibition setting. With the help of a many-layered timeline, The eSeL Collection provides an insight in current developments and dynamic trends in an increasingly interrelated world of art, explores the changes in conditions underlying art production and investigates new challenges and the future potential of contemporary art. Individual focus areas are highlighted by selected eSeL projects from the last 15 years. eSeL’s photographic oeuvre, which is devoted to the art scene and its protagonists, will be presented in large formats. “Art is the product of communication!” – visitors will have the opportunity to contribute actively by adding their own observations on the development of art in the last 15 years. On several days, eSeL himself will attend the laboratory and change and expand the setting of the collection together with the visitors.