Epic Win

About

EPIC WIN aims to please and ask questions later.  Low-fi, painted, MDF cut-outs form the building blocks of shanty structures destined to fall. A prescribed logic informs the activities carried out by the participants, allowing for a freedom within its constraints.

The work is unashamedly accessible, pandering to the spectator’s desire for stimulus, predictable outcomes and repetition. The work shares a language more recognisable to that found within the feed of a social media app or an “epic win compilation” on a video-streaming platform. Yet the tangible, analogue nature, and the overt presence of the architects of this compositional alchemy, ask the viewer to consider their relationship to the work in a way that Angry Birds does not.

In this latest work, the artist is focused on the presence of the figure in his films and to what extent the work will become a portrait of the collaborator and documentation of an event.

William Waterhouse (b.1981, England) is a multi-disciplinary artist and kinetic designer, producing installations, products, functional and non-functional objects in London. An alumnus of Wimbledon College of Arts, he graduated with BA Hons Fine Art Sculpture in 2004. William’s process is an empirical exploration of materials driven by a thirst for new techniques and logics. Movement and mechanisation characterise his work. His design ethos is driven by a simple, playful curiosity, an approach that has made him a frequent collaborator with other artists and design studios including James Plumb and The New Craftsmen.

Image: William Waterhouse, Epic Win, 2019.