Celebrity Photographer Joel O'Sullivan exhibits at Premae's Pop Up Shop

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PREMAE SKINCARE'S WEEKEND POP UP STORE EXHIBITS WORLD REKNOWNED EXOTIC NUDES BY JOEL O'SULLIVAN Premae Skincare transitions from humble beginnings first formulated and produced from the owner, Ethical Entrepreneur and Allergies expert Clare Eluka's humble abode in Kings Cross to an unused retail kitchen and bar, previously Zuccato's Kitchen & Bar from January 7th 2012. Opening hours: Every Saturday and Sunday in January from 12pm — 7pm The official pop up launched on Saturday 7th January 2012. Each weekend, the store hosts free holistic events to inspire and educate customers on the benefits of allergy-free wellbeing including Raw Juice weekender (14th-15th) in honour of celebrity nutritionist Jason Vale (Katie Price) and David Bailey's protégée, celebrity photographer Joel O'Sullivan (Vogue, David Bailey) exhibiting Exotic Nudes with a talk on Sat 28th Jan at 6pm. O'Sullivan's works have adorned the pages of Vogue for supermodels such as Cindy Crawford, Elle Macpherson and stills for blockbusters like Bend It Like Beckham. Joel met Premae's Skincare's MD in December at the Camera Club Studios in Kennington. The synergy between raw beauty, Clare's personal obsession with nude art and the confidence exposure of the human body through exotic nude photography, sparked a joint enthusiasm for Premae Pop Up to host an exhibition. O'Sullivan's portrayal of the strength of woman in Australian landscapes amongst rocks and natural vast spaces is breath taking and organically superior. Attendees will be greeted with complimentary raw juice, snacks and the opportunity to buy O'Sullivan's pieces and Award Nominated Premae Skincare. The brand champions healthy skincare selecting exotic raw ingredients from Africa & Asia. for a broad spectrum of consumers, currently with six ranges catering to mature skin, men, hypersensitive ailments (Eczema), combination skin, teenagers and extra dry skin types, with a comprehensive 3 step trinity system to make daily cleansing modern and easy to maintain for the entire family.