BIC® launches 2013 Cristal Challenge at London Affordable Art Fair

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Teaming up with renowned artist, Funny Tummy, who recently penned international pop-star Rihanna's portrait, BIC will launch its 2013 BIC® Cristal® Challenge at London's Affordable Art Fair. Taking place between 24 and 27 October in London's Battersea Park, art-lovers can pop along to the fair's Artist In Residence stand to see Funny Tummy take on the BIC® Cristal® Challenge and create a giant London cityscape using just one BIC® Cristal® pen in a bid to use up all the ink. Taking over five hours to sketch, the giant piece of art will use almost three kilometres of ink. Those visiting the stand will also be treated to a BIC® Cristal® pen to get them doodling. With 3km of ink packed inside, each BIC® Cristal® Medium can sign up to 9,431 signatures, complete 986 sudoku puzzles or write 506 postcards. The BIC® Cristal® Challenge sees the UK's leading stationery brand challenge budding artists, doodlers, students and list-writers to try and finish their BIC® Cristal® pens. Those using up all the ink and sending back their empty pen to BIC® will be rewarded with £10.