One of the of the most influential figures in British graphic design, Alan Fletcher co-founded Fletcher/Forbes/Gill in the 1960s and Pentagram in the 1970s. He created iconic brand identities for clients such as Pirelli and the V&A and transformed book design in his role as consultant art editor to Phaidon Press with his spirited, witty and very personal style. To mark the donation of the Fletcher archive to its collection, the Design Museum presents his first retrospective including his commercial work for Penguin, Reuters and Shell, alongside more personal projects in lettering, collage and illustration.
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