Sam Burford: Electrons composing signals expressing electroluminescence conveying meaning

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Kingsgate Gallery announces the opening of 'Electrons composing signals expressing electroluminescence conveying meaning', a show by Sam Burford. Burford creates objects and films that explore the temporal and transformative nature of meaning and language. Burford's work is an investigation into how cinematic language affects the way we attribute meaning to what we experience through our prior experiences of cinema. By adapting populist media Burford seeks to alter the viewers engagement and perception of this material. Frequent themes appearing within Burford's work include landscape, compression and flowing gestural painterly marks. Burford incorporates these within a high gloss aesthetic reminiscent of the sort of artworks one might expect find in a corporate lobby. Burford's ultimate interest is in the spaces opened up between the original significations associated with the material and what happens when that material is translated into an alternate context. Burford will be showing video documentation of a work entitled - "Presence - The Colour of Heaven vs the Colour of Hell" - a piece originally shown at Arums Galerie in Paris earlier this year. The original work comprised of an electroluminescent light sculpture - it's colours derived from online responses by remote workers to the invitation to choose the colour of Heaven and the colour of Hell. "In general the colours of Hell were fairly stable - i.e. mostly classically derived red/orange colours" .../... "Interestingly peoples response to the colour of Heaven was much more varied - going from white, pale blues through to intense yellows and deep purples. It is interesting to speculate on why the chromatic placing of Heaven is less specific then hell. Perhaps Heaven is more of an internal state than an actualized place. I suppose Heaven ought to be anything, anywhere, according to whim - free market choice etc; whereas Hell would seem to be a singularity, one place with no escape."