The Passion of Simplicity 

Central Park for Puiforcat

by Nedda El-Asmar

This September, the Mosaic Rooms hosts an exhibition from award-winning Belgian-Palestinian designer and silversmith Nedda El-Asmar to coincide with the London Design Festival and 100% Design. A collaboration with the Design Museum Ghent, the exhibition will include over 100 high-end domestic objects. A new design, ‘Mabkhara’ – a Middle Eastern incense burner for Zari – will be revealed for the first time.

Nedda counts world-renowned luxury design houses amongst her clients, including Hermes. Her projects range from the functional to the truly original, from the ‘Hermes Tout Simple’ cutlery range to ‘Central Park’, a sterling silver coffee and tea set with amaranth handles, a wedding present to the Crown Prince of Belgium.

Throughout her career El-Asmar’s designs have earned numerous awards and prizes. She was named Belgian Designer of 2007, and in 2008 was nominated for the second time for the Talents du Luxe. In January 2009, she received the prestigious bi-annual Flemish Cultural Award for Design 2008.

Nedda El-Asmar will be speaking on her passion for re-envisaging traditional objects as part of the London Design Festival and approaches to design for 100% Design. See below for further details:

DESIGN & THE HOME: RE-IMAGINING TRADITIONAL OBJECTS
Where: V&A, Seminar Room One, Sackler Centre
When: Thursday 22nd Sept, 1.30pm
Booking: V&A website, FREE


IS THERE A DIFFERENCE IN DESIGNING OBJECTS FOR EUROPEAN OR MIDDLE EASTERN LIVING?
Where: 100% Design, Earls Court Exhibition Centre, Hampton Room
When: Sunday 25th September, 3.45pm
Booking: 100% Design Website, FREE


http://www.mosaicrooms.org/nedda-el-asmar/